‘I Wasn’t Able to Even Open My Eyes. That’s How Swollen I Was’

Amanda Preisinger experiences worry about her daughter’s impending 13th birthday celebration. Not for the typical reasons related to a house full of clamorous adolescent kids, but because it’s the first time she will reveal her recently altered face to acquaintances and relatives. “Obviously I’m going to inform all guests as they arrive, ‘Just so you know, this is not the way I look,’” states the thirty-year-old property agent from Southern Florida.

Her appearance is, admittedly, a little startling – her face puffed up and preternaturally lifted, as though secured by heavy-duty tape. Her new – and she’s keen to stress, short-term – look is the outcome of six aesthetic surgeries, including an minimally invasive facelift, performed by a doctor in Istanbul, Turkey, last month. “My spouse teared up when he saw me for the first time because I couldn’t even open my eyes. That’s how puffy I was,” she explains to me via video call from her home. “I had to tell him: ‘Babe, I’m okay, I’m not in pain. I just look like someone jumped me.’”

Growing Trend of Youthful Facial Lifts

Based on cosmetic specialists, Preisinger is among a growing number of individuals electing to have a facelift in their 20s and 30s – significantly before a ten years prior to most doctors’ usual candidate age of forty to sixty. (Though many specialists are eager to highlight the professional guideline of: “We address heredity, not age.”) “I have 28-year-olds asking for facelifts,” says based in London cosmetic surgeon Georgios Orfaniotis, a ex-NHS doctor who specialises in the facial area. “It’s a major procedure, and I’m a somewhat worried when I see people choosing it as a lifestyle choice.”

Understanding the Rhytidectomy Surgery

A facelift, also known as a facelift, elevates the tissues in the face that begin to droop as we grow older. “Human faces are built a bit like layers of an onion,” explains based in Kent facial plastic surgeon Marc Pacifico. “Skin and fat on the surface, then a layer of supportive tissue known as the superficial musculoaponeurotic system. Consider the SMAS as the structural foundation of the face. And that is what ages us; that is what loosens and sags and pulls the skin down with it.”

You risk performing surgery on individuals that have underlying problems. It’s not a practice for an ethical plastic surgeon to follow

Once the preserve of moneyed older people, overuse of injectables – when overuse of dermal fillers stretches the face and leads to looseness in the dermis – combined with the common adoption of slimming medications, cut-price surgical travel, and the development of novel, celebrity-endorsed surgical techniques are attracting a different type of customer towards this major operation. Reports show an eight percent rise in facial lifts over the last year in the United Kingdom; while a study revealed that the portion of youthful candidates is growing, with 32% of facelifts now conducted for individuals aged thirty-five to fifty-five.

“People are now requesting to look like the optimal form of themselves and obviously the techniques are following,” says Orfaniotis. Currently, the trending procedure is the comprehensive facial lift, a technique promoted by figures including reality TV star Kris Jenner, to fashion designer Marc Jacobs.

Advanced Lifting Method

While a more traditional facelift entails elevating the superficial layer, the deep plane facelift loosens the underlying structures beneath it, allowing doctors to reshape the face by repositioning the deeper tissue, and avoiding the taut, pulled look occasionally caused by older methods. “We’re not putting stress on the dermis because we’re going below, to the underlying structures,” says prestigious London cosmetic doctor Rajiv Grover, who specialises in the advanced method. “It is the deeper tissue that is repositioned. The dermis comes with it as a passenger.” Elevating the whole facial structure as a single unit allows for a authentic-appearing and more durable result. It additionally implies that the procedure is no longer being used for the express purpose of youth preservation – or revitalization, as the aesthetics industry describes it – but for “enhancement” and contouring, too. “We receive many inquiries from clients aged late twenties to mid-thirties for this reason,” notes Grover.

Individual Experience

Preisinger had never planned on undergoing a facial lift – at least not at the thirty years old. But long-term using hyaluronic acid dermal fillers in an effort at “facial balancing” implied that by the time she entered her late 20s, she was “damaged”. “I didn’t do this because I wanted to look youthful,” she clarifies. “I underwent it because the injectable harmed my face. I wish I had never done it. If I didn’t have the injectable, I don’t believe I would be in this situation right now.”

If injectable substances ever fully dissolve has long been a debated topic in the aesthetics industry. “Research have indicated that not only do they rarely fully dissipate,” says Grover, “but they move and can obstruct lymphatic channels. A contributing factor to what we call ‘pillow face’ is also the fact that to some extent, the face gets somewhat fluid-filled because its capacity to drain bodily fluid has been reduced.” Though research into the area is early-stage, warnings on injectables’ possible effects on the body’s drainage have been issued, and additional studies initiated. One highly regarded face specialist, commenting anonymously, says he would avoid using fillers in a client because of the risks they present. “A lot of surgeons don’t want to discussing this, because the manufacturers who make injectables can be pretty aggressive.” He’s been told accounts, he says, of cosmetic doctors being landed with legal actions after raising their concerns.

Choice and Surgery

For Preisinger, after beginning using injectables, she believed she had to keep replenishing it – particularly when it began moving to other parts of her face. She was only twenty-eight when a local plastic surgeon in Florida suggested that a face and neck lift could be what she needed to exit the injectable hamster wheel. After 24 months, she found herself selecting from a selection of recommended hotels in the city, texted to her by the patient coordinator at her surgeon’s office.

Originally, Preisinger had scheduled an eyelid surgery – commonly called eyelid surgery – but her surgeon advised her that a facial lift was the right solution for the laxity she was finding in her face. She arranged a brow lift, a mid-facelift and a neck lift. The day before her operation, one day after she’d arrived solo in the country, she opted to include a lip lift. “Subsequently the surgeon said, ‘We’re going to lift the lower eyelid puffiness.’ He added, ‘I believe if we remove some cheek fat, it will sculpt your face.’ So I ended up adding two more procedures,” she recalls. She paid $22,000 (£16,500) for the half-day surgery, plus a three-day|

Julie Mitchell
Julie Mitchell

Maya Chen is a tech journalist and innovation strategist with over a decade of experience covering digital transformation and startup ecosystems.